With people affected by alcohol we advocate for change:
Mum Joanne Good (below) lost her 16-year-old daughter Megan on 1 January 2014. Megan passed away in her sleep from pulmonary aspiration after drinking alcohol at a friend’s party. Joanne’s has campaigned about the problem of cheap strong alcohol
Alcohol takes up far too much time and capacity for front line emergency staff like North East Ambulance paramedics. Balance is calling for an independent national review of alcohol harm..
Alcohol advertising is everywhere. For thousands of people like Karen (below) who have struggled with alcohol addiction, that can make life hard and even lead to relapses. Visit https://ahauk.org/get-involved/take-action/
Balance report - Alcohol: A Perfect Storm
Balance’s “Perfect Storm” report was the largest survey of of any English region into how the pandemic had impacted on alcohol use…worryingly it found an estimated 47% of adults or 855,000 people in the North East were drinking above recommended limits in 2020 – with men and middle aged people the heaviest drinkers…but it also found high levels of recognition of the problems alcohol causes.
Read the 2021 Balance report “Alcohol: A Perfect Storm”
Health First - an evidence based alcohol strategy for the UK
Health First is a blueprint for an alcohol strategty for the UK – one which acknowledges the huge scale of the harm caused by alcohol in the UK, develops a proportionate, evidence-based response, and changes society’s relationship with alcohol for the better.
This report has been produced by an independent group of experts with no involvement from the alcohol industry. It has been written for everyone with an interest in promoting public health and community safety, at both national and local levels.
Public Health England evidence review
This seminal review by PHE in 2016 looks at the impact of alcohol on public health and the effectiveness of alcohol control policies.
We need national action on alcohol harm
Alice Wiseman, Director of Public Health for Gateshead Council and Alcohol Policy Lead for the Association of Directors of Public Health explains why alcohol is not just an issue for a few heavy drinkers but right across our communities – and why we urgently need national action to address rising levels of harm.